Sold-out ASIAN Attractions Expo shows great opportunities in leisure projects


From 17 to 20 June the annual ASIAN Attractions Expo took place in Beijing, China. A record-breaking 9.000 industry professionals participated in the China National Convention Center. The sold-out exhibition floor featured new products and services and showed great opportunities for future leisure projects worldwide.

Industry professionals from all over the world, including M2Leisure, showcased their different fields of knowledge and products to participants. Mainly due to the explosive growth of the leisure industry in Asia and especially in China, the expo had a record-breaking number of attendees.

Our teams from Rotterdam and Shanghai represented M2Leisure at stand #252. We were able to convey our pragmatic corporate identity to the visitors from amongst other China, India, Russia and the Middle East. All of them, countries with a fast growing tourism demand. Due to the expertise we gained in the last three years in China, we have a good insight in the Asian market. This allowed us to attract visitors’ attention. Many new contacts were made, as well as interesting future leisure projects were discussed. With our broad experience from the European industry, we were able to inform and convince guests about the opportunities in the leisure business.

As our team in China consists of skilled, Mandarin speaking people, we were able to explain precisely what we can offer to future clients. Not only did we talk to people who are interested in resorts and large-scale leisure facilities, we also noticed a high interest in water parks, bungalow parks, glamping and miniature cities. M2Leisure has profound knowledge and expertise in each of these areas and can therefore assure a successful development of these facilities.

The ASIAN expo was a great success and a perfect opportunity for us to convince the Asian market the time to develop is now. Without a doubt we are positive that the expo will lead to new leisure projects for M2Leisure.

Have you not been able to join us in Beijing? We will be in Amsterdam from September 23 to 25, 2014 and in Orlando, Florida from November 17 to 21, 2014.

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